Thursday, June 11, 2015

Spread the Love with Huggies #UltraHug Contest

I don't think I was ever quite prepared for the profound impact having a baby would have on my social life. I mean I was told that the childless friends in my life might quietly step back a bit once Sebastian was born, but I didn't realize what a strong impulse new parents have to connect with other new parents.

B and I have joked a bit about how we find ourselves, two introverts, smiling at babies and introducing ourselves to their parents as though we've been social butterflies our whole lives. Eh, we're probably still a little awkward, but hey! these people have babies! they know what we're going through!

A photo posted by Cec (@ceci_bean) on

It is through one of these new mom friends that I learned about Toots Fore Tufts, an organization raising money for Tufts' Neuro-Oncology Patient Care. Created in memory of a friend that lost the battle with brain cancer, their mission is to provide support for both patients and their families who experience financial hardship due to the cost of travel for treatment.

This is where Huggies comes in. To promote the Huggies Snug & Dry Ultra Diaper, they are running the #UltraHug Contest to award grants to community projects and organizations. How cool is that?

While my city has many awesome projects that I'd be proud to support, in the spirit of the contest I decided to choose an organization which was started by a friend in my newest community – the mom community.

Do you have a project you'd like to support? Here are the details:

From April 20th until June 25th, Huggies will be accepting all selfies of you and your baby with the hashtag #UltraHug, and featuring them in a collage on the campaign landing page. On July 6th, voting will begin to narrow down the 20 finalists to 10 winners who will win a $2,000 grant from Huggies for their nominated community initiative.

How to Enter the #UltraHug Selfie Contest

• First, take a selfie of you and your baby and upload that selfie to Twitter or Instagram. Make sure to use the hashtag #UltraHug (Your baby doesn't have to be wearing Huggies Snug & Dry diapers, but it sure would be cute if he were!)

• In your same post, make sure to include a text nomination (approximately 100 – 120 characters) including a name and/or identifying description of a community project in the US, which you would like to nominate. Make sure the community project is something near and dear to your heart.

A photo posted by Cec (@ceci_bean) on

What projects in your community would you like to nominate for the #UltraHug Contest?


  1. Oh my goodness, you baby is the cutest ever!

  2. Ugh. "your." I need to proofread better!

  3. Thank you, Ceci! <3 I'm posting my baby selfies right now. We're so happy you nominated us. As with all things related to life with a baby... I'm running behind on submitting my pictures. :-)